As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast w… read more
Today I'm talking about something that I haven't talked about before: growth hacking. Growth hacking is basically how to quickly create a robust social presence on a newly launched effort in a short amount of time. I have had a few companies reach out to me for advice on this subject, and was recently asked what my first steps to start building a big presence would be. The ten tips I'm talking about today are great not only for social media newbies, but also for folks who maybe need to take a step back and make sure they haven’t missed these important steps.
Key Highlights
[02:51] 10 Steps Approach Improve Your Social Media Growth
[03:13] Creating Social Media Strategy Based On Your Business Objectives
[04:06] Determine Your Target Audience
[05:36] Determine Your Primary Content
[08:34] Leveraging Hashtags
[11:00] Prepare An Editorial Calendar
[11:59] Create A Branded Voice And Image
[13:03] Prepare A Week's Worth Of Content
[13:33] Start to Engage!
[15:27] Curate Content From Your Targeted Users
[16:20] Create Social Media Workflow
[16:55] Do a sprint
[17:42] Do PDCA
[18:07] Tweet Your Content
[19:00] Summary
Notable Quotes
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