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You Are The Brand

414 EpisodesProduced by Mike KimWebsite

You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message … read more

28:46

BYP 289: How I Built My Book Launch Team

Shownotes: mikekim.com/byp289

Building a book launch team is generally a good idea for a few reasons. You want folks who have read the book before the title releases, so that you can get reviews.

If people enjoy the book, they can help spread the word about it once it releases. You can also get legit feedback on which parts of the book resonated with readers, which you can turn around and use in your marketing.

Tune in and you’ll also get the inside scoop on the process I used to get people on the team, why social media didn’t work as well to recruit launch team members, and what I plan to do to maintain “energy” among members in the book launch team between now and the launch date.

Get Your Copy of You Are the Brand Today!

We are officially underway with the You Are the Brand book launch, and if you pre-order today or buy any of the Coaching + Book Bundles, you are going to get some amazing bonuses!

Get all the details at: youarethebrandbook.com

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