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Who's Saving the Planet?

98 EpisodesProduced by Planet Savers Org. Website

Discover how the minds, methods and money that fueled the explosion of innovation and disruption in silicon valley are working to build the technology, products and companies that will save the planet. Hosts: Lex Kiefhaber and Tony Noto. Music: Bill Gagliardi.

37:40

Mimi Turns The Tide: How To Transform Clicks Into Climate Dollars with Freetheocean.com

Mimi Ausland began her career as a climate activist at the age of 14 with a click-to-give website that landed her on Oprah, Ellen, and the Today Show- and that was just the beginning. 
Mimi built and runs the website Freetheocean.com which she's developed into a platform that turns eyeballs into dollars through leveraging sponsorships and advertising. She uses the revenue through advertising to fund charitable organizations removing plastic from our oceans, building a virtual bridge from a 30 second no-cost investment from people who care to real-life dollars for activists on the ground fighting for a sustainable planet. 
We dig into how she's using her marketing chops to build an e-commerce portal for plastic free products, what it means to be a gen-z activist, and where she sees Freetheocean.com going in the future. 

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