When She Founded

How are you adapting to the changing business environment in the time of COVID-19? Managing and growing a business in these rapidly changing times is no easy feat, especially with all of the personal and professional elements you may be juggling right now as a female founder. To find peace and combat the overwhelm, it is crucial to be clear and intentional when it comes to your intended direction.

In today’s episode, I share strategies for building your company in the COVID-19 era and finding clarity amidst the chaos. I discuss the benefits of nurturing relationships with your professional connections, including your peers, clients, and prospects, and how this has helped me in my professional life. I also highlight the importance of having a financial team you can trust and discuss the power of finding creative solutions during this unprecedented time.

“What you do with your business to get through this and stay alive does not have to be your forever plan.” - Somer Hamrick

Today on When She Founded:

• The many aspects of life that female founders may find themselves juggling in the COVID-19 era and the added pressure within the clinical research field
• Why you should spend time picking up the phone and connecting with others during this time, and who you should call
• Questions to ask your clients and prospects when reaching out to them
• Why email isn’t enough when it comes to building professional connections
• The importance of having a strong financial team and some key people who have helped me with my brand’s financials
• Why interim solutions are okay in the COVID-19 era and the power of finding creative solutions
• How Channel Clinical is finding creative alternatives to adapt to these uncertain times

Resources Mentioned:

• Realm Startup Advisory
• HeyMama
• Luminary NYC
• Heroux & Company, LLP

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