On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more
Despite many people predicting the demise of QR codes over the past several years, they have stuck around as a viable option for companies looking to beef up their mobile marketing campaigns. These codes, which sort of resemble square bar codes, are scanned with special QR code-reading apps on mobile devices to instantly take the user to a landing page or app.
https://viralsolutions.net/advantages-of-using-qr-codes-for-your-company/ [June 2015]
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