On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more
As content marketing continues to grow as a method to fill your web site with your thoughts, opinions and beliefs it is still an area most eCommerce sites fail to plan for. Meaning, just as we mentioned in the article about a Strategic Marketing Plan, Content Planning is a must. However, most eCommerce web sites fail to plan and we at Viral Solutions see this quite often.
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