On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more
When you bring in a consultant to work with your company, you need to be sure you are actually getting advice that benefits you and your business. Here are some signs that the consultant you are working with is not giving you worthwhile advice...
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