On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more
It can be a tough sell to get great, qualified employees to jump aboard a small company that is still in its start-up phase. You don’t have as much money to offer as other larger companies, or the same types of perks and benefits, so you shouldn’t even try to compete in those areas. There are, however, certain selling points that small businesses have that larger ones don’t.
Here are a few points of emphasis to talk about when interviewing potential employees for a small business:
https://viralsolutions.net/getting-great-employees-small-business/
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