On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more
When you’re just getting started with your small business, you most likely don’t have a whole lot of money to throw around. This means that it’s extremely important that you keep your expenses to a minimum across the board, at least until you’re able to get additional funding or reach a certain level of sales success.
Here are a few of the best ways that you can make spending cuts in the early phases of your business:
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