On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more
Mobile applications are becoming the dominant source for digital interaction. App usage comprises 52 percent of digital media engagement, and four out of five minutes spent on a smartphone are spent using apps.
With the rapid growth of mobile apps, you need to be able to evaluate how well your app stands out among competitors. Quantifying success can help both with internal project planning and attracting advertisers and investors.
Below are a few metrics to measure your mobile app success.
https://viralsolutions.net/how-to-measure-the-success-of-your-mobile-app/
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