On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more
You must determine what causes that fake person to make real decisions, to take action. What criteria do they use? What defines and determines their attitude? How can we anticipate their response to a given solution to their problem? What’s their lifestyle like? What are their daily habits or hobbies? What kind of values and opinions do they have?
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