Viral Solutions -- Your Personal Chief Marketing Officer -- Digital Marketing and Business Strategy

252 EpisodesProduced by Thomas von Ahn

On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more

episodes iconEpisodes

Market Orientation & Research: Leaving the Darkness and Stepping into the Light – Part 1

October 20th, 2018

43:33
If I asked you which one of the 2 CEOs below has a better chance of reaching target customers successfully and selling more product, which person …

The Ultimate Guide to Running Successful Flash Sales – Part 2

October 4th, 2018

55:05
What if we told you that you had only 24 hours to get 100 product sales or else we would bankrupt your business and take you for everything you’ve …

The Ultimate Guide to Running Successful Flash Sales – Part 1

October 1st, 2018

37:15
Ever get run over while making a mad dash for the last deeply discounted video game your son had to have for Christmas? If so, it likely happened on Black Friday, the biggest flash sale day of the year. Flash sales …

Maintaining a Strong Visual Brand on Social Media

August 28th, 2018

18:27
Here’s a question you may not ask yourself every day… Do you have a strong visual brand on social media? If not, you’re wasting a perfect opportunity to inspire and engage your audience. Plus, you’re missing out on …

Lead Nurturing 101 - How to Boost Your Conversion Rates

August 16th, 2018

24:25
Lead campaigns without nurturing are a lot like faulty pool floats. A lot of effort goes into blowing them up, yet a few small pinholes will have …

Why Facebook Mobile Advertising Continues to Be a Powerful Tactic

August 16th, 2018

19:59
Last month, it was reported that ad spend on Instagram jumped 177% during the second quarter of 2018. This is significantly higher than the increase in ad spend for its parent company, Facebook, which only saw a 40% …

Important SEO Questions to Ask

August 16th, 2018

12:09
At Viral Solutions, we’re proud to offer a wide range of SEO and PPC services to all our clients in Wisconsin and nearby areas. These areas, as part …

How to Prevent Hiring the Wrong People

August 7th, 2018

4:07
Hiring the wrong people will severely limit the potential of your business, especially if your team is on the smaller side. In fact, it’s not inaccurate to say that the success of your business hinges just as much on …

How to Minimize Expenses While In the Startup Phase

August 7th, 2018

4:55
When you’re just getting started with your small business, you most likely don’t have a whole lot of money to throw around. This means that it’s …

How to Measure the Success of Your Mobile App

August 7th, 2018

4:34
Mobile applications are becoming the dominant source for digital interaction. App usage comprises 52 percent of digital media engagement, and four out of five minutes spent on a smartphone are spent using apps. With …
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