Cover art for podcast Viral Solutions: Your Chief Marketing Officer | Marketing and Business Strategy

Viral Solutions: Your Chief Marketing Officer | Marketing and Business Strategy

355 EpisodesProduced by Thomas von AhnWebsite

On this podcast, we talk about marketing strategies and tactics. Many of our podcast episodes will cover strategic marketing (segmentation, targeting, positioning, market orientation, branding, and offering development), but we will also discuss tactical marketing (Facebook advertising, email market… read more

5:51

Branding Series: Researching Your Target Audience

Welcome back to our Viral Solutions series on branding. We now have a good understanding of what branding is and how to begin defining your own brand. But how can you ensure your developed brand image will be effective?

To truly ensure your branding is effective, you must have an understanding of your target audience. After all, branding is all about creating an image that your desired customers will embrace and instantly associate with your company.

https://viralsolutions.net/branding-series-researching-target-audience/

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