From Travis Scott to Marvel's Avengers, Fortnite has built a macrocosm of events containing some of the biggest names in entertainment today. Its continued development beyond a 1 vs. 99 shooter game into a destination for IP crossover has media analysts speculating: can Fortnite build the Metaverse?
This episode, CEO Jamin Warren speaks with content strategist Paolo Yumol and junior audience strategist Lyn Rafil to discuss the Metaverse, the extent to which Fortnite's brand partnerships build it, and how brands can participate in its development
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