In higher education, communicating your brand often happens through more than one channel. From online, virtual experiences to in-person, human interactions, thoughtful messaging is critical. Experiential Graphic Design (EGD) can help with that. Two higher education communications experts, Janice Supplee of Cedarville University and Brad Chamberlain of Luther College, join Bill Thiemann, Director of EGD at BHDP, and Host Brian Trainer in a two-part discussion on their experience in effective brand expression. When done right, it’s a fully integrated experience for all—students, parents, faculty, and staff.
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