This episode features Cassandra Hili, founder of Millennium Communications a serial Entrepreneur and PR Queen.
Cassandra is a passionate, honest, down-to-earth communicator who helps businesses connect the dots with an end-to-end approach, creating long-lasting relationships between brands and their key audiences to achieve sustainable success and true business value.
Affectionately known as Cass to her clients, family and friends, her journey to becoming one of Australia’s most successful and youngest female entrepreneurs began as a lifestyle and fitness blogger.
With a devoted following in excess of a quarter of million fans across YouTube, Instagram and Tumblr, Cass was regularly asked to feature on media platforms around the world to inspire others, and during this time truly mastered the best ways to forge connections with audiences, by being genuine and paying attention. Thanks to this journey, it included her to help other businesses through a variety of social media and PR contracting goals, to expand their brand traction. Eventually, this led to the birth of Millennium Communications in 2016.
Having worked with a number of businesses who have had unbelievably poor experiences with a PR offering; from the exorbitant cost and often unrealistic goals and outcomes, not to mention poor customer service, Cass is leading the charge in exemplifying what good PR is - and how it can turn a business around to ‘back in the black’.
Podcast website: www.totallybossingit.com.au
Follow us on instagram: www.instagram.com/totallybossingit
Check out Natalie's accounting firm: www.twosides.com.au
Join the Great Minds Networking Group run by Natalie on Facebook https://www.facebook.com/groups/GR8mindsnetwork
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