In 2006 I was sitting in Sir John Hegarty’s office at BBH on Kingly Street in London. I had come up with the idea and business plan for TIE. But it still needed a name. I had a number of different names to choose from, but I felt stumped.
But, as usual he got me back on track.
Sir John Hegarty is the Creative Founder of the global Ad agency Bartle Bogle Hegarty (known as BBH) and is the world-renowned creator of legendary ad campaigns for Levi's, Lego, and Audi, Johnny Walker’s Keep Walking, the Links Effect amongst many others. John is also one of TIE's incredible mentors.
His Mantra Do Interesting Things and Interesting Things will happen to you is something I personally find so inspiring.
Today, John will inspire you with wonderful nuggets on how to live your best life.
He talks to us about how to find real inspiration in your day-to-day.
We talk about riding the bus.
Sayings that don’t make any sense.
And about his mantra “Do Interesting Things and Interesting Things will Happen to You”.
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