Cover art for podcast Thrive Podcast #forflorists

Thrive Podcast #forflorists

100 EpisodesProduced by Kathleen DrennanWebsite

How do I start a floral design business? How do I know if I'm charging enough for that design? How do I know if I'm spending too much on product? How do I get more leads and earn more money?These are just some of the big questions leading floral designer and creative entrepreneur Kathleen Drennan he… read more


Lessons Learned from a Family Wedding

A few weeks ago I helped a friend with her sister's wedding. A fabulous time was had by all but I thought it would be helpful to you if I pulled together 6 lessons I learned from that experience. Whether your doing flowers for a friend or family member, these lessons will apply to every flower fairy doin' wedding and event design. 6 Lessons learned:

1. Doing flowers for your family / friends is the BEST way to educate them on what you do 2. Your stress level is going to be high on the day...because you want them to like what you make 3. Hire a freelancer to help you prep and have them coordinating everything on the day 4. Make a plan to get as much done ahead of time as physically possible 5. Set your priorities and clearly communicate to your support staff what is most important to you 6. Do a site visit of the venue to know how far away the reception space is from the ceremony area, where you can park the van and how far away you're gunna be gettin' ready

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Sending you all the love.


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