We put scare quotes around the term “thought leader.” Don't worry - no hagiographic interviews here. No upsells, no bullshit. We have great conversations with true innovators, thinkers, disrupters, creatives, and a few fools. (You decide.) We ask them all for insights, stories and tools. (You'll la… read more
🏴 Russell wanted to bring social benefit to Scotland, so he created the Scottish Business Network. 01:24
🎆 He can trace his family heritage and name back 600 years in Scotland. 03:03
📈 Russell works with fast-growth companies and hopes to help them accelerate. 03:34
🖥️ The inauthenticity of executives on social networks, and LinkedIn becoming the default “marketing” channel. 07:22
👨💼 Branding of executives outside the confines of the company. 09:09
📊 Russell developed several techniques for brand positioning and believes that the number of followers doesn’t directly correlate to effectiveness. 10:44
🙃 After learning he excels at online deal-making, Russell created a training program to help others establish online connections.13:25
⚡ Scots value authenticity. 16:47
🪖 Join the army or go to college; a transformational moment for Russell. 18:29
👔 Russell shaped his career after discovering his specific skill set and who he is. 21:24
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