Cover art for podcast The Tourism Teacher

The Tourism Teacher

19 EpisodesProduced by The Destination Marketing Podcast NetworkWebsite

Welcome to The Tourism Teacher! Hosted by seasoned tourism pro Andi Jaspersen, this podcast is designed to help unveil the inner workings and acronyms in the world of tourism and destination marketing. With years of experience on both the destination and vendor side, Andi is here to teach you everyt… read more

episodes iconAll Episodes

19: Looking Back on Season 1

September 14th, 2023

In this episode of The Tourism Teacher, Andi expresses gratitude to the listeners and reflects on season one of the podcast. She discusses the various topics and guests covered, including convention and meeting sales, …

18: Destination Boards of Directors with Bill Geist

September 7th, 2023

Destination consultant and podcaster Bill Geist joins Andi on today’s episode to give a rundown on the role of a board of directors in a destination. …

17: Working with Journalists with Jeff Bogle

August 31st, 2023

What do DMOs need to know when working with travel writers and journalists? On today's episode of The Tourism Teacher, freelance writer Jeff Bogle talks to Andi about his experience as a travel writer. Tune in to see …

16: PR for Destinations with Ivie Parker

August 24th, 2023

In this episode of The Tourism Teacher, Andi sits down with Ivie Parker, a tourism PR expert and owner of Ivie Parker Consulting. They discuss …

15: Building and Nurturing Stakeholder Relationships with Tami Reist

August 17th, 2023

In this week’s episode of The Tourism Teacher, Andi is joined by Tami Reist, president and CEO of the Alabama Mountain Lakes Tourist Association. …

14: Q&A with The Tourism Teacher

August 10th, 2023

On today's episode of The Tourism Teacher, Andi answers a few questions about the tourism industry sent in by her colleagues at Relic. Tune in for …

13: A Destinations International Annual Convention Recap with Adam Stoker

July 27th, 2023

On today’s episode of The Tourism Teacher, Andi takes a field trip to the Destinations International Annual Convention in Dallas, Texas. She is joined by returning guest Adam Stoker to talk about what they have learned …

12: Social Media Mastery with Melea Hames

July 20th, 2023

In this week’s episode of The Tourism Teacher, Andi is joined by Melea Hames, social media manager at Visit North Alabama, to talk about why maintaining a strong social media presence is so important for DMOs. Melea …

11: RFPs with Jared Price

July 13th, 2023

Get ready to learn about requests for proposals (RFPs) as Andi teams up with Jared Price (JP), the Director of Business Development at Relic in this episode of The Tourism Teacher. Andi and JP dive into the world of …

10: Advocacy for Destinations with Domenic Bravo

July 6th, 2023

In this episode of The Tourism Teacher, Andi sits down with Domenic Bravo, President and CEO at Visit Cheyenne, for an insightful discussion on the …

9: Types of Tour Operators with Ryan Hauck

June 29th, 2023

In this episode of The Tourism Teacher, Andi sits down with Ryan Hauck, executive director at Cody Yellowstone and expert on tours and group travel. Ryan and Andi walk through the difference between a tour operator and …

8: Selling Your Destination with Erik Barstow

June 22nd, 2023

In this week’s episode of The Tourism Teacher, Andi talks to Erik Barstow, VP of Sales at Visit Fort Collins, Colorado, about the importance of group …

7: A Rundown of the Tourism Industry’s Annual Events

June 15th, 2023

In this episode of The Tourism Teacher, Andi takes listeners through some of the most important annual events in the tourism industry. These events provide opportunities for continuing education, networking and sales — …

6: An Inside Look at Destinations International's CDME and PDM Courses with Rori Ferensic

June 8th, 2023

Are you looking to take your destination management career to the next level? Or maybe you’re just starting and want to build a solid foundation of …

5: What is Destinations International and How Does it Benefit the Tourism Industry?

June 1st, 2023

In this episode of The Tourism Teacher, Andi sits down with Andreas Weissenborn, vice president of advocacy and research at Destinations International, to get an overview of what Destinations International is and what …

4: The 4 Types of Media in Destination Marketing

May 25th, 2023

Our latest episode of the Tourism Teacher features our inaugural guest, Adam Stoker, the CEO and President of Relic. Adam and Andi talk about what the four types of media are and how destinations can best use them in …

3: Destination Funding

May 18th, 2023

One thing that many people don't fully grasp about destination marketing is how tourism organizations actually get their funding. Regardless of …

2: Understanding Roles in a DMO

May 11th, 2023

Have you ever been curious about what goes on inside your local tourism office and who contributes to its success? In this episode of The Tourism Teacher, Andi dives into the various positions that may be present within …

1: What in the World is a DMO?

May 10th, 2023

Class is in session in this pilot episode of The Tourism Teacher. Andi sits down to introduce the show and what listeners can expect in upcoming episodes. Our first topic is one that seems simple but is often …
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