With the onset of Covid, every industry found it necessary to pivot; none more so than the event and conferencing space. Chris Cherian, college senior and founder of Gatherly, took the challenge as an opportunity. Chris joins me to share his experience and advice for anyone looking to Stand Out in a customer-based industry.
Chris is currently a Senior at Wharton Business School of the University of Pennsylvania. As an entrepreneur, his wiring led to asking questions – what is a problem that needs to be solved? What is an obstacle others need help overcoming? Asking these kinds of questions positioned Chris to be ready when the world went on lockdown. Making a personal pivot to back burner a physical product in favor of tackling an issue many didn’t know they were about to face: how to keep humanity in virtual environments. Chris saw a solution and Gathely was born.
As Stand Outs, you can take a page out of Chris’s book. While others crumble under stress and uncertainty, find a solution. Look to your potential customers and the road map will be clear. Perfection is the enemy. Don’t be afraid to iterate. If you are launching without a need for improvement, you have waited too long to launch.
In an increasingly digital age, there are a few things you can do to stand out in a virtual environment. Set the stage. Make sure you have good lighting and a presentable space. Go into every virtual conversation looking for how you can help. Listen to the pain points and take the opportunity to go beyond the transactional. Start from a place of humanity and connect in that space.
If you can take anything away from Chris and apply it immediately, it is this: Don’t be afraid to start. Get feedback and iterate. Make sure your iteration is based on the customer. Focus on their problem and pain points and your roadmap will write itself.
Rise. Shine. Impact. Make changes as you go.
Connect with Chris
Website - https://www.gatherly.io/
Twitter - https://twitter.com/gatherlyio
Instagram - https://www.instagram.com/gatherlyio/
E-mail – firstname.lastname@example.org
Connect with John:
Instagram - https://www.instagram.com/johnwalsh_standout
LinkedIn - https://www.linkedin.com/in/johnrwalshjr
Twitter - https://twitter.com/johnwstandout
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