Cover art for podcast The SoVerve Lounge

The SoVerve Lounge

141 EpisodesProduced by SoVerve Marketing GroupWebsite

Grab a cup of tea or café and join CEO & Marketing Director - Stephanie Rubio - as she discusses the latest in digital marketing ecosystems and hosts monthly interviews with brand-rich guest entrepreneurs to help you level up in business.


119 | Copywriting for the Holiday Season w/ Rita Olds

"When you are putting together your holiday campaigns, there isn't anything as important to your success as copywriting. Other than creative (design) and maybe, now video " ― Stephanie Rubio

In this episode, special guest Rita Olds, Founder-CEO of Rita Olds & Co. shares with us how to stand out from a crowded market and seamlessly add the marshmallow topping on your holiday copywriting to help you add the FA LA LA LA your marketing desperately needs!

Rita Olds is a copywriter who helps women develop their signature voice so they can sell more authentically and generate more revenue. Her main mission is to empower black women to find, develop and use their voices to change the world. She helps clients write persuasive science-based web copy with personality guaranteed to convert and have stress-free launches with words that sell. 

As one of our trusted Agency Partners, Rita continues to crush each and every project we present to her because she simply gets it. I believe that copywriting and understanding its place in marketing is second nature to Rita. Taking heed to her advice on copywriting for the holiday season is not only a must, but it's smart.


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