Cover art for podcast The Science of Social Media

The Science of Social Media

145 EpisodesProduced by BufferWebsite

Your weekly sandbox for social media insights, stories, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and businesses in every industry. Whether you're a social media team of one, business owner, ecomme… read more


85: 6 Rules For Great Storytelling & Why Stories Are Your Most Important Social Media Asset

Pixar and their team of incredible writers are arguably some of the greatest storytellers of our generation. 

As a marketer, effective storytelling involves a deep understanding of human emotions, motivations, and psychology.

Luckily for us, Pixar openly shares their knowledge for everyone to learn from!

In episode #85, Hailley and Brian break down 6 must-have rules for great storytelling and why stories are your brand's most important social media asset.

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