Cover art for podcast The Science of Social Media

The Science of Social Media

145 EpisodesProduced by BufferWebsite

Your weekly sandbox for social media insights, stories, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and businesses in every industry. Whether you're a social media team of one, business owner, ecomme… read more

13:15

61: Why Facebook Is Blue - The Science of Colors In Marketing & Social Media

Why is Facebook blue?

Can colors impact how people perceive your brand and ultimately impact their purchasing decisions? 

Absolutely!

The visual sense is the strongest developed one in most human beings. It’s only natural that 90% of an assessment for trying out a product is made by color alone.

Join us as we explore the incredible world of color and how you can evoke powerful and specific emotions in your potential customers.

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