Cover art for podcast The Science of Social Media

The Science of Social Media

145 EpisodesProduced by BufferWebsite

Your weekly sandbox for social media insights, stories, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and businesses in every industry. Whether you're a social media team of one, business owner, ecomme… read more


78: State of Social Media 2018 Report: 1,700+ Marketers Share Brand New Insights

The way consumers and brands use social media is constantly evolving.

To better understand what the future of social media will look like, we teamed up with Social Media Week to collect data from over 1,700 marketers and create our brand new State of Social Media 2018 report.

In episode #78, Brian and Hailley break down the 3 most important findings from the research and how marketers can use this data to evolve their social media strategies in 2018 and beyond.

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