Cover art for podcast The Science of Social Media

The Science of Social Media

145 EpisodesProduced by BufferWebsite

Your weekly sandbox for social media insights, stories, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and businesses in every industry. Whether you're a social media team of one, business owner, ecomme… read more

13:34

What 777,367,063 Facebook Posts Tell Us About Successful Content in 2019 (New Research)

Facebook marketing in 2019 isn’t dead. On the contrary, it’s far from it!

Although we continue to see a rise in the usage and effectiveness of Stories content, traditional Facebook posts in the News Feed offer a powerful outlet for brands looking to generate engagement and traffic.

Which is why we teamed up with BuzzSumo to analyze more than 777 million Facebook posts from 2018.

Here's everything we learned about successful content in 2019 and how your brand can thrive on Facebook.

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