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The Purse Podcast

92 EpisodesProduced by Jana HlistovaWebsite

We are changing the conversation for women about money and investing.We focus on how women can manage and invest their money in the public and private markets and how they are the driving force behind the change we want to see in the world.We talk to change makers, financial experts, wealth managers… read more


#54: Investing in black female founders with Sharon Vosmek

Sharon Vosmek is the CEO of Astia and Managing Partner of the Astia Fund. Astia is a global organisation  that works to level the investment playing field for startups that include women. Ms. Vosmek developed  Astia’s creative, proven approach to investment – called the Astia Expert SiftTM - that eliminates bias in the  investment screening process and contributes to the success of female entrepreneurs and their ventures.  Well-regarded around the globe, Ms. Vosmek is known for her opinions, research and commentary on the  importance of women leaders as integral to innovation and high-performing entrepreneurial teams. She  has spoken at the United Nations and given lectures at numerous universities on the topic of building  inclusive ecosystems. She is an Advisory Board Member to two venture Funds, E²JDJ Venture Fund and  Illuminate Ventures and serves on the Boards of Ozo Innovations and Pagedip. Ms. Vosmek lives and  works in San Francisco.

We cover the following in this conversation:

  • Investing in black female founders
  • Sharon shares her journey to changing how many black female founders the Astia fund invests in
  • Traditional VC firms and the need for change in the industry
  • Sharon shares a message for black female founders who are yet to embark on their fundraising journey.


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