The Purse Podcast

Shelley Kuipers is building the world she wants to live in. As an activist in business, entrepreneurship and investment, she is hell bent on defeating the status quo one project at a time, and replacing it with options that are more equitable, feminist and ecologically sustainable; revolutionary options that drive greater value for both business and consumer.

Shelley is a co-founder of IOVIA and Adventure Capital. She previously founded crowd-sourcing company, Chaordix and was a founding member of Stormworks. She is also co-founder of financial feminist platform, The51 and sustainable direct to consumer clothing brand Harris Kuipers, all in addition to championing the entrepreneurs she has chosen to invest in.

Shelley loves to travel for business and adventure but also questions the sustainability of it all - in fact she knows it isn't. When on a break Shelley finds herself revelling in nature with family and friends in Canada.

We cover the following topics in this podcast interview:

• How you got started on the journey as an investor and why you have decided to focus on the female market?
• What trends are you seeing now with regards to female wealth and women investing?
• Why do you think women tend to be more interested in investing for social good or impact?
• We know that women's wealth is on the rise: how do you think we can encourage more women to invest?
• What would you say to female founders who are raising capital right now?
• What advice would you have for women who want to engage much more around their money & investing but are short on time and/or money right now?