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Getting clear on your 'Why': Business & PR Strategist for creatives Catherine Orer on the …

Episode description

Catherine is an award-winning Business & PR Strategist and founder of The Artist Entrepreneur, where she counsels professional visual artists and creative entrepreneurs who want to build sustainable businesses and careers. This was a fantastic conversation just chock-full of practical, actionable strategies that you can use to help move your creative career forward. We cover a fantastic range of topics including:

- the importance of identifying your core values as an artist- how these values can help you to then identify and connect with, and even sell to, your ideal audience- we dig into what it means to be a ‘brand’ and why it may not be as negative as you think- we talk about the basic formula for making sales- the importance of educating your audience- and so much more

This really is a treasure trove of information, so tune your ears!

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Artist Sandy Brown on the Power of Making with an Empty Mind

April 14th, 2019

1:09:50

Sandy is an award winning artist whose work appears in collections around the globe. Her work is the result of a fierce commitment to a spontaneous …

A Play Date for Practical Creatives

April 7th, 2019

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A brief, interim episode and catchup!  Checking in with you, recapping some of the creative challenges from my guests, and a book recommendation to improve your 'inner dialogue'.

Catch up on all my previous guests …

Dr. Mike Rucker on living a deliberate life (and having fun along the way)

March 31st, 2019

1:17:17

Mike is an author, an entrepreneur, and he also conducts research into workplace wellness. So what does this mean, and how does it fit into the theme …

Playing in different worlds with puppeteer and sci-fi author Mary Robinette Kowal

March 24th, 2019

55:42

Mary Robinette is a puppeteer, audiobook narrator, science fiction author, and she is no stranger to winning awards. One of her short stories won a Hugo award, she won the Campbell award for Best New Writer, and one of …

Play Futurist Yesim Kunter on Building your Creative Muscle and Tickling your Brain

March 17th, 2019

58:50

Yesim is a play expert and futurist who has worked with major international brands such as LEGO, Hasbro and Toys R’ Us. Her work has taken her from studying children at play and toy design to teaching executives how to …

Artist and Filmmaker Charlie Hoehn on Play as Work, Wrestling, and Shifting out of ‘Seriousness’

March 10th, 2019

54:23

Charlie is an author, filmmaker and marketing strategist. His work has led to rubbing elbows with the likes of Tim Ferriss, Ramit Sethi, Gary Vaynerchuck, the list goes on, and he’s given talks for Google and The …

Roadkill, memory, and drawing: artist Kathyrn Poole on her distinctive creative process

February 16th, 2019

50:34

Kathryn Poole is an artist from Liverpool in the United Kingdom. I had the opportunity to speak with Kathryn after she was announced as the winner of …

Season 2 "The Business of Creativity" Finale - 5 Key Principles for starting a creative business collated from my guests across the season

October 8th, 2018

11:43

This season finale shares 5 key principles distilled from conversations with all my guests on the series:

Fused-glass artist Jo Downs

Artpreneur …

An Artrepreneurs Playbook: Applying the skills of an entrepreneur to your creative career with self-represented artist 'Borbay'

September 30th, 2018

57:18

Jason Borbet is an artist, author, and entrepreneur. As an artist, he goes by the single name of ‘Borbay’ and even has his own logo. And this exemplifies so much of his approach to being an artist. Every aspect of what …

How being a quiet person can be a strength in marketing: coach Pete Mosley on being brave and promoting your work with confidence.

September 23rd, 2018

54:30

Pete is a writer, coach and speaker. He’s also the author of the book “The Art of Shouting Quietly; A guide to self promotion for introverts and …

Profit isn't everything: gallerist Mike Goldmark on running a creative business that reflects your core values.

September 16th, 2018

1:23:17

Mike runs the Goldmark Art Gallery, a fascinating space that sells work to collectors around the world. But this is, by no means, your traditional …

Why every artist should keep 'office hours': gallerist and coach Alix Sloan on identifying your goals and putting time into nurturing the business side of your practice.

September 9th, 2018

46:46

Alix is a gallerist, art consultant, and author of “Launching Your Art Career: A Practical Guide for Artists”. She has spent years in the art world …

Never work for free: best-selling author Jeff Goins on why being a starving artist is a choice, the importance of thinking like a professional, and what it means to be 'original'.

September 2nd, 2018

1:01:08

Jeff is a writer, speaker, and entrepreneur. He is the best-selling author of five books, and his award-winning blog Goinswriter.com is visited by millions of people every year. In this conversation, we talk about his …

Jo Downs - The UK's premier fused-glass artist and designer on building a business in craft, constant experimentation, and saying 'yes' to uncertainty

August 26th, 2018

1:36:49

Jo is the UK’s premier fused-glass artist and designer. Her private commissions appear on cruise ships, in some of the most prestigious hotels, and in private homes, around the world. In this conversation, we talk about …

Season 2 "The Business of Creativity" Trailer: What are they key skills and mindset creatives need to adopt to earn an income from their work?

August 17th, 2018

2:39

A quick introduction to Season 2 of The Practical Creative Podcast.  I'll be exploring the "Business of Creativity" by talking to art coaches, PR …

Pre-Season 2 Update "The Business of Creativity"

July 5th, 2018

3:26

Hello and welcome to this pre-season update from The Practical Creative Podcast. I wanted to take a moment to let you know what’s happening behind the scenes as I prepare interviews for Season 2, and to ask for your …

Season 1 Finale - Key take-aways from all my guests across the season!

June 1st, 2018

18:39

This is the final episode of The Practical Creative Podcast, Series 1, where I summarize the insights and lessons learned from my conversations with eight artists and makers who are actively making creative work.

Potter and Entrepreneur Keith Brymer Jones on creativity, business, and the keys to his success in both

April 23rd, 2018

41:31

Keith is a potter, entrepreneur, and appeared as a host and judge on the BBC’s Great Pottery Throwdown. In this conversation, we talk about:

    how the …

Contemporary Bookbinder Kate Holland on craft, design, and unusual sources of inspiration

April 23rd, 2018

1:00:36

Kate designs and hand builds exquisite book bindings where she can express her own interpretation of the contents. We cover a lot here, including:

Contemporary Tapestry Artist Jo Barker on inspiration, developing ideas, and her idiosyncratic process

April 23rd, 2018

56:43

Jo produces absolutely stunning work that just sings with colour and movement, capturing a fascinating process that combines intuitive gestures, …

The Practical Creative Podcast Trailer

April 20th, 2018

3:41

Here's a quick preview of what's to come in this series of The Practical Creative Podcast.

Kinetic sculptureartist Arthur Ganson on communicating through art, taking feedback, and intentionality

April 20th, 2018

1:45:35

I first came across Arthur’s work almost two decades ago when I was a student in Boston. I don’t know what led me to that gallery on that day, but I do know that the work I saw has remained vivid in my memory ever since.

Glass artist Matt Durran on curiousity, collaboration, and the importance of communication

April 20th, 2018

59:30

Matt is an glass artist, innovator and curator creating work that explores ideas. He has created a working practice based on ‘itchy feet’ wherein he develops opportunities to further his knowledge of glass and all its …

Irish basketry artist Joe Hogan talks about working slowly, authenticity, and finding inspiration in nature

April 20th, 2018

58:19

Joe is a basket maker in Ireland whose work spans both traditional craft and contemporary sculpture. Working with willow he grows himself, Joe …

Cleft-oak furniture maker and woodcarver Adrian McCurdy on finding inspiration, his distinctive process, and dealing with the pressure of working slowly

April 13th, 2018

44:20

Adrian produces beautiful work inspired by his studies of medieval furniture, natural phenomena and the interaction of light with surface and …

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