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The PR Wine Down

64 EpisodesProduced by Trust RelationsWebsite

Grab a glass and get ready to wine down! Every two weeks, join PR veterans April Margulies & Laura Schooler as they gab, analyze and commiserate on the key issues impacting PR pros. With guests ranging from startup executives and communications juggernauts, to the journalists and filmmakers on the o… read more

50:08

44: Susan Prekel - The Intersection of Product, PR and Brand Promotions

This week, hosts April and Laura welcome guest Susan Prekel, owner of Done & Done Branded Goods, to discuss her background in event production and planning, and her journey into the branded product industry. Together, they're chatting about the intersection of PR and product, the brand collaboration process, and why today's branded goods are a notch about the typical "swag" you might expect to see at company events. Out hosts also introduce a new segment called "Schooler School," wherein Laura gives us the scoop on the latest trends impacting PR practitioners; this week, it's all about the post-COVID hiring environment. April and Laura also analyze the controversy over the recently-announced Victoria's Secret rebrand, and share one listener's Anonymous PR Horror Story about a feature article gone awry.

Read the PR News of the Week here: https://www.nytimes.com/2021/06/16/business/victorias-secret-collective-megan-rapinoe.html

Learn more about Susan's work here: https://www.ddbrandedgoods.com/

Connect with Trust Relations on our website at https://www.trustrelations.agency/

Starting this week, you can also stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio: https://www.em-radio.com/

Have an anonymous PR horror story to share or questions you want to hear answered on the show? Email us at contact@prwinedown.com.

Follow us on social media, too!

https://www.linkedin.com/company/trustrelations/

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https://www.instagram.com/trustrelations/?hl=en

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