The PR Wine Down
Grab a glass and get ready to wine down! Every two weeks, join PR veterans April Margulies & Laura Schooler as they gab, analyze and commiserate on the key issues impacting PR pros. With guests ranging from startup executives and communications juggernauts, to the journalists and filmmakers on the o… read more
43: Laura Schooler's Official Guide to In-House vs. Agency PR
This week’s guest on the PR Wine Down is our very own Laura Schooler! April Margulies is putting her co-host in the interview seat, for an impromptu interview to discuss the differences between working in-house and at a PR agency — and what Laura has learned from her years of experience in doing both. Our hosts also chat about crisis communications, with a deep-dive into some best practices for PR practitioners, and discuss what not to do when your client is working with two PR agencies at once. This week's Anonymous PR Horror Story features one listener's experience with a highly-competitive hiring evaluation, as April and Laura weigh in with some advice on how to navigate tricky job interviews.
Read the PR News of the Week here: https://www.washingtonpost.com/opinions/2021/05/06/ceo-i-want-my-employees-understand-risks-not-returning-work-office/
Connect with Trust Relations on our website at https://www.trustrelations.agency/
Starting this week, you can also stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio: https://www.em-radio.com/
Have an anonymous PR horror story to share or questions you want to hear answered on the show? Email us at contact@prwinedown.com.
Follow us on social media, too!
https://www.linkedin.com/company/trustrelations/
https://twitter.com/trustPRelations
https://www.facebook.com/trustrelations
https://www.instagram.com/trustrelations/?hl=en
Sound effects obtained from https://www.zapsplat.com.
--- Send in a voice message: https://anchor.fm/prwinedown/message
Educational
Interesting
Funny
Agree
Love
Wow
Are you the creator of this podcast?
and pick the featured episodes for your show.
Listen to The PR Wine Down
RadioPublic
A free podcast app for iPhone and Android
- User-created playlists and collections
- Download episodes while on WiFi to listen without using mobile data
- Stream podcast episodes without waiting for a download
- Queue episodes to create a personal continuous playlist
Connect with listeners
Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans
Yes, let's begin connecting
Find new listeners
- A dedicated website for your podcast
- Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Understand your audience
- Capture listener activity with affinity scores
- Measure your promotional campaigns and integrate with Google and Facebook analytics
Engage your fanbase
- Deliver timely Calls To Action, including email acquistion for your mailing list
- Share exactly the right moment in an episode via text, email, and social media
Make money
- Tip and transfer funds directly to podcastsers
- Earn money for qualified plays in the RadioPublic apps with Paid Listens
