Cover art for podcast The Peter Bowden Show

The Peter Bowden Show

22 EpisodesProduced by Peter BowdenWebsite

Welcome to the Peter Bowden show, dedicated to helping you lead and grow thriving congregations and community organizations. Join us for practical strategies, ideas, and insights from Peter's work training leaders internationally and across religious traditions. Raised a Unitarian Universalist, Pet… read more

11:45

What is Digital Ministry? Marketing vs. Doing Ministry

For congregations to thrive in today's digitally oriented world, their leaders need to understand how DIGITAL MINISTRY differs from SOCIAL MEDIA and MARKETING.

To illustrate, I explain how to shift from using social media to market an event where you'll be educating and orienting newcomers to using social media as the venue where you are educating and orienting them.

That's a shift from PROMOTING your congregation's ministry using social media to using social media platforms to DO ministry.

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