Cover art for podcast The Page 2 Podcast: An SEO Podcast

The Page 2 Podcast: An SEO Podcast

75 EpisodesProduced by Jeff Louella, Jacob StoopsWebsite

Hosted by Jacob Stoops and Jeff Louella, this is a podcast about the people of SEO, their stories, and what life as an SEO is really like. Featuring some of the industry's best and brightest minds, we share our experiences (both good and bad), talk about successes and failures, share strategic and t… read more


#59: Luke Carthy

In the final episode of 2020, we talk with Mr. Luke Carthy, an ECommerce growth consultant and founder of Afrodrops, an online store featuring products for natural afro and curly hair care.

We discuss Luke’s background where he worked at an Electronics retailer, transitioning into selling HDMI cables on eBay and how that helped him develop a love for eCommerce which eventually led him to SEO. We discuss how he landed his first major speaking gig at an SEO conference and what it’s like becoming known in the SEO space.

We also talk at length about diversity and representation within the hair care industry which led him to the founding of his company Afro Drops. We talk about what it’s like founding a business during COVID, entrepreneurship and side hustling while still doing SEO by day.

In our deep dive, we get into a little post-holiday SEO as well as general Ecommerce SEO strategy, answer this week’s Twitter questions in which we give away our biggest prize ever – a Page 2 Podcast hoodie!!!

Educational emoji reaction


Interesting emoji reaction


Funny emoji reaction


Agree emoji reaction


Love emoji reaction


Wow emoji reaction


Are you the creator of this podcast?

Verify your account

and pick the featured episodes for your show.

Listen to The Page 2 Podcast: An SEO Podcast


A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens