The Naina Redhu Experience

97 EpisodesProduced by Naina RedhuWebsite

The Business of Blogging, Photography, Influencer Marketing & Professionalism, specifically from the point of view of India.

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94 #TNRE Where Do I Find Motivation #TheNainaRedhuExperience

July 9th, 2019


Dictionary meaning of motivation : reason for acting/behaving a certain way.

Reading 24-25 year olds saying they're demotivated / feeling old.

It's not …

93 #TNRE Seven Streams of Revenue / Income for Solo Entrepreneurs #TheNainaRedhuExperience

June 30th, 2019


An introduction to the concept of "Seven Streams of Revenue" or income, for self-employed solo-entrepreneurs. Sharing examples of what my own …

92 #TNRE Working For Free, Fake Followers & Post Confluence Thoughts #TheNainaRedhuExperience

June 23rd, 2019


Post Confluence 2019 thoughts. I was moderating a panel where we discussed the menace of fake followers & how that affects the industry. I touch …

91 #TNRE : "Just Like That" & Other Excuses To Say Silly Things

May 23rd, 2019


Think before you speak! Yes, it's possible. It shows that you respect the other person's time and space.

90 #TNRE : About The Brooches #TheNainaRedhuExperience

April 4th, 2019


If you haven’t noticed, I’ve begun adding products to my online shop. I’m hand-painting wooden brooches as mini art pieces that you can wear. I talk a bit about what’s going on behind the scenes and how I am coping. …

89 #TNRE : Plague of Pedestals

March 13th, 2019


Plague of Pedestals. Podcast episode no. 89 Examples of pedestals : Soldiers are martyrs. ( They choose to die for their beliefs : no. They want to …

88 #TNRE : When A Magazine Wants To Publish My Photographs #TheNainaRedhuExperience

February 27th, 2019


That Magazine Wants To Publish My Photographs : What Should I Be Asking / Expecting? Is it a feature about you? Then the contract can say, "usage / …

87 #TNRE What to do when someone asks you to take their photograph. (For free).

February 16th, 2019


What to do when someone asks you to take their photograph. (For free).

85 #TNRE : Gifting in the context of Influencer Marketing for Brands #TheNainaRedhuExperience

September 5th, 2018


Launching a new store location. My social media team sat down with me and spent 3 hours coming up with a “gift box” and invite to send to about 30-35 well established influencers in different segments. Fashion, food, …

84 #TNRE : Influencer Marketing for Brands 09 : What are Influencers Paid For? What is Influence?

August 29th, 2018


If the entire story behind my brand is based on authenticity , does it not affect my credibility to “pay” someone to say good stuff about me? What are Influencers paid for? What is Influence? I’m paying an influencer to …

83 #TNRE : Is It Too Late To Become A Blogger / Influencer In India? #TheNainaRedhuExperience

August 22nd, 2018


Influencer Marketing in India: Why are you a blogger? Famous for being famous not sustainable unless backed by money. Never too late. Always some blogs shutting down Quality is still missing Ever growing market Each one …

82 #TNRE : Is Being on Social Media Important for Photographers? #TheNainaRedhuExperience

August 15th, 2018


How does it help? What is the best way to do it? Video on & blog

81 TNRE : Sharing is Caring & How I Setup My First Workshop #TheNainaRedhuExperience

August 8th, 2018


Some learnings from my first workshop (online brand building, influencer marketing, editorial calendar, social media etc) and a general sense of …

80 #TNRE : About Envy & Blogging etc #TheNainaRedhuExperience

July 10th, 2018


Talking about what I’m envious of and how I’m trying to deal with it. It’s not easy. Everything is, “Oooh! Shiny!” and despite having been around in the industry for…

79 #TNRE Hindi Edition : ब्लौग्गिन्ग क्या है? / What is Blogging? #TheNainaRedhuExperience

May 31st, 2018


After spending years thinking about discussing blogging in Hindi, here we are! ब्लौग्गिन्ग के बारे मैं थोड़ा बहुत Download Audio-Only here : 79-TNRE iOS Subscribe on iTunes Others Subscribe via…

78 #TNRE : Fashion Weeks, Paid Collaborations and Desperation #TheNainaRedhuExperience

May 11th, 2018


This is entirely in response to an email I received. The email is indicative of the state of the industry in India currently. Blogging specifically but also how creatives and…

77 #TNRE : Barter Collaborations in Influencer Marketing #TheNainaRedhuExperience

May 2nd, 2018


Is it ok to work on the basis of barter? For brands and for influencers? Why do I complain when I receive requests for barter collaborations but then …

76 #TNRE : Blogger Awards, Conferences & Rahul Gandhi #TheNainaRedhuExperience

April 18th, 2018


I talk about the latest Blogger Awards and Conference hosted by Cosmopolitan Magazine in India, a bit about the SoDelhi Blogging Confluence and …

75 #TNRE : Knowledge Workshop on Blogging & Social Media at Colombo Fashion Week #TheNainaRedhuExperience

April 1st, 2018


This was my first time at Colombo Fashion Week. I was invited to deliver a Knowledge Workshop on the subject of Blogging & Social Media in …

#74 TNRE : Instagram vs Blogging #TheNainaRedhuExperience

March 19th, 2018


Who isn’t in pain from Instagram’s algorithm changes?! Get a blog! No really. It is a lot of work but so is Instagram. You’re already shooting for producing content for…

#73 TNRE : Work For Free, Email Rant #TheNainaRedhuExperience

March 13th, 2018


Rant about an email I received from a beauty pageant. #FuckYouPayMe Download Audio-Only here : 73TNRE iOS Subscribe on iTunes Others Subscribe via RSS YouTube Channel : All Episodes…

#72 TNRE : Influencer Marketing Industry Situation in India #TheNainaRedhuExperience

February 14th, 2018


The notes I’d written down to prep for this episode of the podcast : What is happening now in the social media industry is the same that’s been happening in…

#71 TNRE : Blogging Freebies #TheNainaRedhuExperience

January 26th, 2018


I talk a bit about the hotel owner who dissed the blogger etc. I also did a tweet thread, which led to this first podcast episode of 2018. There’s a…

#70 TNRE : Annie Leibovitz on @Masterclass #TheNainaRedhuExperience

December 18th, 2017


Again, just to clarify, this is not a paid / sponsored post. I’m just a huge fan of Masterclass and of Annie Leibovitz. The class has been getting a lot…

#69 TNRE : FAM Trips, Traditional Media, Dude WTF #TheNainaRedhuExperience

December 11th, 2017


Rant. It’s 2017. It’s going to be 2018. Nothing changes as long as the old guard stays. Gotta have some fun!✌️ Download Audio-Only here : 69 TNRE iOS …

#68 TNRE : A book, a tripod & what I’ve been upto #TheNainaRedhuExperience

November 28th, 2017


Download Audio-Only here : TNRE-68 iOS Subscribe on iTunes Others Subscribe via RSS YouTube Channel : All Episodes on the blog :

#67 TNRE : Instagram Copyright Issues & Professionalism in Blogging Case Study #TheNainaRedhuExperience

October 15th, 2017


“I must be the only idiot in the country who is returning money that has already been credited into my bank account. And this after you have wasted my time…

Monetizing Content : How To Price Your Posts #NAINAxSoDelhi #ConfluenceAtTheLalit 2017

September 29th, 2017


This is from a panel discussion I moderated recently at the 2017 SoDelhi Confluence with Juhi Godambe, Anjali Batra, Mehak Sagar Shahani and Pallavi Chaturvedi. After being the Keynote speaker…

#66 TNRE : Should I Refer Another Photographer to My Client? #TheNainaRedhuExperience

September 27th, 2017


Should I recommend my competition? Are they even my competition? Am I recommending them because I feel sorry for them? Or I am jealous of the quality …

#65 TNRE : Entrepreneur Pain Points & Professionalism #TheNainaRedhuExperience

September 20th, 2017


Born from a bunch of conversations I’ve recently had with fellow entrepreneurs. How do YOU deal with unprofessionalism? How do you deal with the stress of dealing with fellow human…

#64 TNRE : Agency Terms for Influencers : MADNESS #InfluencerMarketing #TheNainaRedhuExperience

September 15th, 2017


You have got to be kidding me with the kinds of terms influencers are expected to sign up for! Just read this email I received and hear me rant about…

#63 TNRE : Instagram Numbers are Irrelevant for Influencer Marketing

August 23rd, 2017


Take it with a pinch of salt. Things change dramatically in today’s technology landscape. What is true today, might not be true tomorrow. What works …

#62 TNRE : My Perspective on Photo Editing

August 16th, 2017


How much is too much? Where do I draw the line? Etc. I enjoy editing photos but what does “editing” mean? Don’t you mean “re-touching”? Is there a difference? What…

#61 TNRE : Hashtags & Influencer Marketing

August 9th, 2017


A hashtag is a type of metadata tag used on social network and microblogging services which makes it easier for users to find messages with a specific theme or content.…

#60 TNRE : Naina Reads Emails : Photograph Us For Free

August 2nd, 2017


The WTFNaina series wasn’t as entertaining as I’d hoped it would be. It was more “confrontational” or negative as far as I can tell. And not for you …

#59 TNRE : My Professional Journey Part Two

July 26th, 2017


Part One was broadcast / published last week. All podcast episodes are on In Part Two, I talk about my first ever client photography gig in 2006. When I…

#58 TNRE : My Professional Journey Part One

July 19th, 2017


Considering how much I talk, I’ve never talked about my journey. I thought about blogging it but I realized I’d probably end up writing a lot and I …

#57 TNRE : Eleven Years Of Twitter

July 12th, 2017


I signed up on the Twitter network on 13th of July 2006. The team had launched it in March of 2006 and someone sent me an invite to sign up…

#56 TNRE : Fake Followers & Comments

July 5th, 2017


What are “fake” followers? Is there a way to figure out if someone else has fake followers? How can you tell if you have fake followers? Is there any …

#55 TNRE : Fashion Bloggers Need To Be Stopped ( Criticisms )

June 28th, 2017


Sometimes, I think I should call this podcast, “I don’t know what I’m talking about” and not because I suffer from a crippling ego problem due to …

#54 The Naina Redhu Experience : Aadhaar, GST, Brand Communication Skills & A Case Study

June 21st, 2017


Talking a bit about Aadhaar ( wrote a piece on the blog if you’d like to educate yourself about the basics ) and GST ( how it is different from…

#53 The Naina Redhu Experience : Influencer Marketing for Brands, Part Eight, Things To Consider with Influencers

June 14th, 2017


Things to consider when you - as a brand - start looking for Influencers. I get into details of the notecard that was introduced in the last podcast episode. Influencer's Presence + Influencers who are Specialists & …

#52 The Naina Redhu Experience : Influencer Marketing for Brands, Part Seven, What is an Influencer? Where do I find Influencers?

June 7th, 2017


Finally! 52 weeks of this podcast. A whole year! Unbelievable eh - at least to me! And the seventh edition in the Influencer Marketing for Brands …

#51 The Naina Redhu Experience : Location Courtesy, Instagram

May 31st, 2017


Taking a break from the Influencer Marketing for Brands series and answering a question received from a blogger. Also talking a bit about the effect of being verified on Instagram ( basically, a slight uptick in blog …

#50 The Naina Redhu Experience : Influencer Marketing for Brands, Part Six

May 24th, 2017


Well hello! It is the 50th edition of my podcast! Almost a whole year of weekly episodes. Which is totally not what I had expected to do but I …

#49 The Naina Redhu Experience : Influencer Marketing for Brands, Part Five

May 17th, 2017


Part Five of “Influencer Marketing for Brands” is about Engagement Strategy and Budgets. Engagement Strategy : what is your plan to deal with the responses that the influencer’s updates will…

#48 The Naina Redhu Experience : Influencer Marketing for Brands, Part Four

May 10th, 2017


How do you decide what social media channels are most relevant for sharing the content that the influencer has created for you? How do you measure the impact of your influencer marketing campaign? ( There's no silver …

#47 The Naina Redhu Experience : Influencer Marketing for Brands, Part Three

May 3rd, 2017


In part three of the “Influencer Marketing for Brands”, I talk about the fifth item in “Things To Consider before working with an Influencer”, which is CONTENT. What content will…

#46 The Naina Redhu Experience : Influencer Marketing for Brands, Part Two

April 26th, 2017


Answering questions after Part One of Influencer Marketing for Brands aired. Questions related to whether packaging design / quality is important before reaching out to Influencers, how many influencers to…

#45 The Naina Redhu Experience : Influencer Marketing for Brands, Part One

April 19th, 2017


After 44 episodes focusing on better work practices for Bloggers / Influencers, this 45th episode onwards, I will be focusing on how brands can work with Influencers / Bloggers. Things…

#44 The Naina Redhu Experience : Blogging & Sourcing, The Blogger Rat Race

April 12th, 2017


Addressing the subject of “sourcing”. The number of emails I receive weekly with this brand and that brand “inviting” me to “source” from their …

#43 The Naina Redhu Experience : Bawse Book, Sponsored Content, Instagrammers

April 5th, 2017


The 43rd episode of me podcast ( I’m channeling accent and dialog from the Happy Valley show on Netflix ) is where I talk about the latest book I’m reading.…

#42 The Naina Redhu Experience : My Inspirations, Small-Town Bloggers, Pay Your Friends. Don’t Listen To Me.

March 29th, 2017


In the 42nd episode ( actually the 45th episode but I can’t follow numbering to save my life, so I come up with special episodes numbered “39a” ), I …

#41 The Naina Redhu Experience : FOMO ( Fear Of Missing Out )

March 22nd, 2017


Please excuse all the video cuts toward the end and the out-of-sync audio. I don’t know what happens sometimes to the mobile phone that I use to record these. This…

#40 The Naina Redhu Experience : Business & Wearing My Heart On My Sleeve

March 15th, 2017


A fellow-entrepreneur, solo independent contractor recently reached out to me to ask me business was faring considering how open I was about the …

#39a The Naina Redhu Experience : Monetizing Blogs #SpecialEdition #NAINAxSuryagarh

March 9th, 2017


This special edition of #TheNainaRedhuExperience comes from the deserts of Rajasthan. I recorded this atop the roof of my room at Suryagarh, Jaisalmer, Rajasthan. A bunch of questions and emails…

#39 The Naina Redhu Experience : Photography Assignment Pricing, Contracts, Etc.

March 8th, 2017


Talking about a photography gig, how it started, contracts, negotiations, pricing etc. Somewhat like a case study, without giving away confidential details of course. Will give you an insight into…

#38 The Naina Redhu Experience : Business Platforms For Bloggers

March 1st, 2017


In this episode of the podcast, I talk about blogger platforms that claim to get business for bloggers and influencers. Some of the ones I’ve mentioned are FohrCard, BlogMint and…

#37 The Naina Redhu Experience : More Blogging Meetings, Tourism & Street Style

February 22nd, 2017


Download Audio-Only here : #37-The-Naina-Redhu-Experience-Tourism-Street-Style-Blogging I’m happy to answer questions about photography, blogging, the industry and about my experiences. You can ask me by leaving a …

#36 The Naina Redhu Experience : Blogging Meetings

February 15th, 2017


I’d planned to upload this one as a “special” over the weekend but couldn’t get around to it. Recorded this one right after a lovely meeting with …

#35 TheNainaRedhuExperience : Blogging, Domains, Hosting

February 8th, 2017


After more than a few incidents of questions about hosting and domain names and how I manage my blog and who designs it and questions about how I started etc.,…

#34 TheNainaRedhuExperience : Photographers & Social Media

February 1st, 2017


Wanted to talk about how professional and non-professional photographers can put social media to good use. Ended up talking about a bunch of other stuff too. If you are a…

#33 TheNainaRedhuExperience : My Hair & Other Things

January 25th, 2017


In the 33rd episode, I wanted to specifically address my hair cut / style. I get asked a lot of questions, even in 2017, and wanted to present my thoughts.…

#TheNainaRedhuExperience Episode 32 : Marriage, In-Laws & Fashion Blogging

January 18th, 2017


Notes I made before starting to record this episode of the podcast : – more important to ask if you think being a fashion blogger makes you unfit to be…

#31 TheNainaRedhuExperience Why is a Blog More Important Than Other Social Channels

January 11th, 2017


In this episode, I’m talking about why I think a blog is more important than any other social media channel – for an “influencer”. You see, YOU own the blog,…

#30 TheNainaRedhuExperience Naming & Shaming, Unprofessionalism

January 4th, 2017


Well hello! And Happy New Year! 2017 is here and the first episode of The Naina Redhu Experience – in 2017 – is about naming and shaming and unprofessionalism. Someone…

#29 #TheNainaRedhuExperience Social & Professional Life

December 28th, 2016


Once in a while, I receive questions about life, in general. I am as qualified as the next person about answering these questions – so please take them as my…

Is It Too Late To Become An Influencer? #TheNainaRedhuExperience Episode 28

December 21st, 2016


After receiving more than a few questions on similar lines, I decided to record a podcast episode to address it. In short, the answer is, “No, it is not too…

#27 Young Influencers & Professionalism #TheNainaRedhuExperience

December 14th, 2016


Was inspired by a bit of gossip. Unprofessionalism and how it seems to have gotten worse with the younger crop of Influencers in the Indian market. I relate a couple…

#26 Money, Blogging & Professional Relationships #TheNainaRedhuExperience

December 7th, 2016


In this episode, I talk about how money is important but shouldn’t be the basis of starting your blogging venture – or any venture for that matter. …

Blogging & Product Sales #TheNainaRedhuExperience Episode 25

November 30th, 2016


In the 25th episode of The Naina Redhu Experience, which is back after a LONG break – the last one I recorded and uploaded was in February 2016 *YIKES* –…

Digital Journeys with Akanksha & Naina Redhu #ColorMeAutumn Festival, Serendipity Delhi

October 12th, 2016


The full 45 minute conversation is now up on my YouTube channel. This is from the talk we gave at the Color Me Autumn festival at Serendipity Delhi …

SoDelhi Keynote on Blogging #ConfluenceAtTheLalit 2016

June 21st, 2016


(UPDATED on 29th September 2017. With links to high resolution video and audio provided by the SoDelhi team.) Let me get it out of the way first : …

#24 #TheNainaRedhuExperience : Contracts Are Important

February 3rd, 2016


*SORRY ABOUT THE AUDIO BEING OUT OF SYNC WITH THE VIDEO* Dear Naina, I approached a brand for my seasonal editorial – since I don’t have a huge reach yet…

#23 #TheNainaRedhuExperience : How I use social media

January 27th, 2016


I’m happy to answer questions about photography, blogging, the industry and about my experiences. You can ask me by leaving a comment here or by emailing me on Download…

#22 #TheNainaRedhuExperience : 100% Advance Payment

January 20th, 2016


What is this 100% advance? Can anyone get it? What are some of the reactions I’ve heard when it comes to asking for 100% advance? What if you die? What…

#21 #TheNainaRedhuExperience : Time Management & How I Work

January 13th, 2016


Thank you Sonia, for asking these questions. The questions were : So, I have a bunch of questions about time management. I’m basically just curious about what it’s like to…

#20 #TheNainaRedhuExperience : Retainership, Pricing, Hosting for Blogging

January 6th, 2016


Answering the following questions that a blogger emailed me : 1. How does one reach a stage where one can approach brands for retainership …

#19 #TheNainaRedhuExperience : Bloggers’ POV vs. Being Published

December 30th, 2015


( Apologies for the couple of breaks in the video in the middle. ) This is a discussion/rebuttal/ramble in response to the article titled Virtual …

#18 #TheNainaRedhuExperience : What’s in my camera bag?

December 23rd, 2015


I’ve answered the question many times over the years but I keep getting asked. Hopefully this will be a go-to link from now on whenever someone asks …

#17 The Naina Redhu Experience : How to get into fashion week to do some photography?

December 16th, 2015


Someone asked me how they could get into fashion week and photograph there. I’m sharing my experience here. Hopefully the video has some new info? …

#16 The Naina Redhu Experience : The Local Tribe Interview

December 9th, 2015

I did this interview for Antje over at The Local Tribe. The questions I was asked : 01. You’re a brilliant lifestyle photographer. What’s the story behind your journey into…

#15 The Naina Redhu Experience : Before And Then After #Book

December 2nd, 2015

Trying out a new format here. I love reading book and I also love listening to audio books and for a long time I’ve wondered what would be a best…

#14 The Naina Redhu Experience : Free Stuff

November 25th, 2015

Where I talk about disclosing paid stories on your blog and social media and how to deal with brands sending gifts and freebies without a contractual obligation. Blogging is a…

#13 The Naina Redhu Experience : What if they say no?

November 18th, 2015

“What if I tell them what I actually charge and then they say no? What if they just move on? I really want to work with this brand / person…

#12 The Naina Redhu Experience : State of Influencer Marketing

November 17th, 2015

I love being able to answer interview questions by doing a video – if only it didn’t take so long to edit and export the file from within Adobe Premiere…

#11 The Naina Redhu Experience : What should I blog about?

November 11th, 2015

This week’s question that got me thinking is from an email I received that said : Recently somebody (an experienced person form the online space) …

#10 The Naina Redhu Experience : Pressures of Blogging

November 4th, 2015

*Additional episode this week. I HAD to say something. Recorded it yesterday but processing & upload speeds mean I was able to publish it only today.* I maintain that most…

#09 The Naina Redhu Experience : Gender wage gap

November 4th, 2015

The Jennifer Lawrence essay. The Ronda Rousey interview response. From the emails I’ve received so far : “I really liked your video about monetization. Since I’m kind of a newbie…

#08 Weddings, Photography, Blogging & life choices #Video

October 28th, 2015


These were the questions – thank you so much for asking Siddharth! 1) 3-4 years ago, you were into Wedding Photography. Why did you choose weddings, and what was your…

#07 What is the best camera? There isn’t one.

October 21st, 2015


( The second half of the video I forgot to turn off the ceiling fan – sorry about the background noise. ) I’ve been calling my previous videos “rants” but…

#06 Blogging & Monetization

October 14th, 2015


(That’s what my face looks like whenever I’m discussing “monetization”. A little bit of the American accent slipped it too! Maybe I’ll do the next one in a completely Naina-American…

#05 Brands & PR are not responsible for your rent. You are.

October 12th, 2015


( Short rant post fashion week. This video is early in the week – it’s shorter than my usual 8 minute posts, which come out at 9 am every Wednesday.…

#04 Bloggers that charge Rs. 5000. Don’t.

October 7th, 2015


Just to be clear, this is not an attack on the blogger at all. I’ve been in this blogger’s shoes so I am the last person who will attack another…

#03 #AdobeMAX Minute: Meet lifestyle & fashion photographer @Naina #NAINAxADOBE

October 6th, 2015


I’m on Periscope too! If you have any questions, I’m totally working on videos and will be more than thrilled to include answers to your questions in those videos. (…

#02 Photographer or Social Media Influencer?

October 3rd, 2015


( Correction : “I DO want to be remembered as me.” not “I DON’T want to be remembered as me.” ) The best way to become a better photographer is…

#01 “Long Term Association” #ProTips

October 5th, 2014


Here’s a little #ProTip that can go a long way in converting enquiries from prospects into actual assignments for you if you are a freelancer / independent professional like me.…

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