Cover art for podcast The Metaverse Podcast

The Metaverse Podcast

201 EpisodesProduced by Outlier VenturesWebsite

A new web is emerging that goes well beyond just Bitcoin, Ethereum, and money, but promises an entirely new computing paradigm, and data economy. The Metaverse Podcast is a series hosted by Outlier Ventures Founder & Chairman Jamie Burke where he introduces you to the founders, entrepreneurs, invest… read more


Building a Strong Web3 Community, with Erika Wykes-Sneyd of Adidas /// Studio

In today's episode of The Metaverse Podcast, we speak with Erika Wykes-Sneyd, VP of Adidas /// Studio, the Web3 initiative of Adidas.

Erika is joined by our host and CEO, Jamie Burke, to discuss Adidas' efforts in Web3. This episode is packed with valuable insights for Web3 founders, investors, and anyone interested in building a strong Web3 community. Tune in to:

  • Uncover Erika's fascinating career path and what it takes to be a change agent in a large company;
  • Learn about how building a Web3 community fits into the overall Adidas' brand strategy;
  • Gain exclusive insights into the creative process behind their digital fashion collection;
  • Discover the reasoning behind Adidas' collaboration with NFT collections, such as BAYC, Gmoney and Punks Comic.

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#web3 #openmetaverse #NFTs #Adidas #web3community #brand #digitalfashion



Whether you’re a founder, investor, developer, or just have an interest in the future of the Open Metaverse, we invite you to hear from the people supporting its growth.

Outlier Ventures is the Open Metaverse accelerator, helping over 100 Web3 startups a year. You can apply for startup funding here -


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For further Open Metaverse content:

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Thanks for listening!

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