Cover art for podcast The Loyalty Minute

The Loyalty Minute

96 EpisodesProduced by Rob GalloWebsite

One Podcast, Two Styles:1. A daily one minute briefing on the latest trends, statistics and industry news in the world of customer loyalty. 2. A weekly conversational style interview with marketing experts and business leaders sharing insightful and entertaining stories about customer loyalty.For cu… read more


Episode 19 - 2020 Is The Year Of The Brand Mashup

Welcome Loyal listeners, in today’s episode of the loyalty minute we’re going to be looking at 2020 being The Year Of The Brand Mashup… The link to the complete article can be found at

A few of the key highlights are:

Emerging And Heritage Brand Cross-Pollination

Creating A Timeless Factor

Go Wider

When deciding what company or brand would make for a successful partnership, it’s important to eliminate any limitations to your team’s creativity. Think outside your industry, country and demographics, and home in on what is going to resonate with your future audience. Some of the most iconic and successful collaborations of the past decade have been across industries, mashing up food and technology, fashion and nonprofits, music and hospitality, and so much more. Just remember: In order to be truly groundbreaking and relevant, be original.

To learn more about this, and a ton of other customer loyalty insights, please visit  Enjoy!

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