The Lonely Marketer
This is your show for all things recruitment marketing. We share the challenges, the successes, advice and the screwups from the leading marketing talent working in recruitment and most importantly find out what their favourite swearword is.We speak to the companies working to make marketing in recr… read more
Ep 93 | Just say no. Daniel Patterson from Cpl (UK).
Staying in one job for 13+ years is not very common anymore. Let alone in recruitment marketing. That being said, if you're in the right company then the entrepreneurial nature of our industry means you can learn and progress at an incredible rate.
This is one of a few things we discuss with Daniel Patterson from Cpl. Having started as a marketing assistant way back when, he now has a significant team, his scope has grown and with a recent acquisition - so has his opportunities.
We speak about what Daniel has learnt over his career, including gaining the ability to say "no" more in terms of reactive work, and what he'd do differently. We also really dive into why an actual career in recruitment marketing is a real thing, not a myth.
Crack open a cold one for Paiger whilst you listen, it wouldn't be possible without them.
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