Cover art for podcast The latest episodes from On the Media

The latest episodes from On the Media

50 EpisodesProduced by WNYC StudiosWebsite

WNYC’s weekly investigation into how the media shapes our worldview. 

How the Food Industry is Influencing Your TikTok Feed

<p> </p> <p>In July, the World Health Organization issues a report indicating that aspartame, an artificial sweetener used in many low calorie sodas and snacks, was "possibly carcinogenic to humans." The new statement on a widely utilized artificial sweetener led to controversy in the medical community, with the Federal Drug Administration saying they saw no concern over aspartame consumption. Some dietitians even took to social media to voice their contradicting opinions. <a href="https://twitter.com/anahadoconnor?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" rel="nofollow">Anahad O’Connor</a>, a health columnist at The Washington Post, the response to the announcement on social media smelled a bit fishy. In a report <a href="https://wapo.st/44NCvi4" rel="nofollow">released earlier this month</a> with colleagues Caitlin Gilbert and Sasha Chavkin, O’Connor found that dozens of registered dietitians, some with more than 2 million followers each, were paid to counter the WHO’s announcement. He and his colleagues followed the money back to industry groups like American Beverage, which represents companies like Coca-Cola and PepsiCo. This week, OTM correspondent <a href="https://twitter.com/MicahLoewinger" rel="nofollow">Micah Loewinger</a> sits down O'Connor to learn more about the growing trend of influencer dietitians and the long history of food and beverage lobbies attempting to influence our eating habits. </p>

Listen to The latest episodes from On the Media

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://www.wnycstudios.org/feeds/episodes/otm

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens