Life is about experiences. Find them or create them, as Will Glendinning likes to say. Will has been producing creating and directing major events for a very long time now. He's also the author of The Facts of Live: How live events are conceived, procured and produced to create the greatest value and impact (link below).
Will also has some interesting insights about the future, where clever marketing will be manipulating the reality around us until we no longer know what's real and what's an advert.
This is a fascinating conversation!
Full links and references at https://theideaslab.org/willglendinning
Music provided by Argofox:
TheDiabolicalWaffle - My Wish
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