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The Ideas Lab Podcast

81 EpisodesProduced by John WilliamsWebsite

Welcome to the Ideas Lab Podcast, where you can learn from the world’s greatest creative and entrepreneurial minds to help you turn your ideas into original businesses, books and brands – because in a crowded world, it pays to stand out.Your host is John Williams, bestselling author of 'Screw Work L… read more


Shahroo Izadi - The Kindness Method: the easier way to change your bad habits & improve your life #21

Shahroo Izadi - The Kindness Method: the easier way to change your bad habits & improve your life

If you have ever tried to change a habit in order to improve your life and it hasn't worked or it's felt like really hard work, then perhaps understanding Shahroo Izadi's 'The Kindness Method' may well be the approach for you.

Shahroo Izadi is a behavioural change specialist, speaker, coach and author of The Kindness Method.

The Kindness Method shows how by being kind to yourself you can really make a big difference to addictions and bad habits.

So whether it's something around food, exercise, smoking, drinking or something else, if you follow the process of The Kindness Method, you can make a big difference without feeling like you are having to have incredibly strong will power, and without being cruel to yourself.

Unsurprisingly it's a very appealing concept and the book has been very successful reaching top spot in a number of categories.

What I like specifically about Shahroo is that everything in The Kindness Method is based on real experience. She has made transformational changes in her own life and also helps others too. Shahroo provides relapse prevention coaching and support groups in a recovery house for young women.

The work she does has also drawn the attentions of  BBC radio, the Telegraph and Red magazine to name a few.


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