Cover art for podcast The Human Upgrade with Dave Asprey—formerly Bulletproof Radio

The Human Upgrade with Dave Asprey—formerly Bulletproof Radio

937 EpisodesProduced by Dave AspreyWebsite

For a decade, Dave Asprey, “the father of biohacking,” elevated what you knew about the capabilities of your mind and body across a thousand episodes of Bulletproof Radio. Now, he’s evolving it even further in his plan to upgrade humanity. You’re invited to expand your knowledge, explore your own pe… read more

28:04

Neuromarketing and the Science of Getting What You Want. Dr. Robert Cialdini : 507

Today's guest is Dr. Robert Cialdini. This guy has spent his entire career researching the science of influence. Earning him an international reputation as an expert in the field of persuasion, compliance and negotiation.

Dr. Cialdini says, "The best persuaders are the best through pre-suasion, the process of arranging for recipients to be receptive to a message before the encounter it."

In this episode of Bulletproof Radio we're going to talk about how that process works and also how Dr. Cialdini became known as the “Godfather of influence.

Enjoy the show!

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