Cover art for podcast THE GURU With Howard Falco

THE GURU With Howard Falco

17 EpisodesProduced by Howard FalcoWebsite

What are the secrets and the truly effective wisdom that leads to happiness, success, and breakthrough personal results? So many are looking for these powerful answers. Author and mental strength expert Howard Falco has found that those fascinating answers and the empowerment they bring are always … read more


From Vision To Reality: The Relentless Mindset of Business Success with Pam Sowder

This week, Howard is honored to be joined by a very successful and energetic guest! She is one of those people in life who walks her talk and has truly made it in this world with the work that she feels called to do. And perhaps what is most inspiring about this leader is that she has over two decades of experience motivating others with absolutely no intention of slowing down — if anything, she’s speeding up!

Pam Sowder is the co-founder of It Works!, a multi-million dollar network marketing company that has been changing lives since 2001. She has been voted one of the most influential women in direct selling and has even earned the nickname ‘the Queen’! Pam has empowered tens of thousands of people to turn their dreams into reality at trainings and conferences around the world. Many consider her the original brand ambassador and influencer before influencers were even a thing!

In their conversation together today, Howard and Pam take a deep dive into how Pam has built an incredibly successful and lucrative business from the ground-up. She takes listeners into her mind and shares the key insights that got her to where she is today, the challenges she has faced along her journey and how she has used mindset to overcome them and get to the next level.


Key Takeaways

[:50] About today’s episode.

[1:55] Howard welcomes Pam to the podcast.

[2:35] When did Pam realize how important mindset was to success?

[5:05] Does Pam believe that people can be coached into pushing the limits for themselves (even if they do not inherently have this trait)?

[6:53] Did Pam always have these lofty dreams or did they become bigger over time? And what was Pam doing prior to building her multi-million dollar business and what started her on her path toward that?

[10:32] How Pam’s intuition played a major role in getting her started on her path.

[15:48] Up to this point in Pam’s journey, was she doing any work with regards to expanding her consciousness or up-leveling her mindset?

[18:25] How expanding her mindset during the early days got Pam to where she is today.

[19:48] Info about Howard’s private coaching sessions for those serious about positively changing their life.

[20:34] Pam debunks money myths and shares key insights around building a strong, healthy money mindset.

[28:32] How accepting people where they were at and putting in the work to improve herself changed everything for Pam.

[32:25] What ‘growing pains’ truly indicate when it comes to personal and professional growth.

[34:24] Pam shares what she had heard when she was younger that would’ve accelerated her journey.

[35:21] A key lesson from Pam: “How you react to life is everything.”

[39:24] Understanding when to take criticism.

[42:58] How you cultivate negative or positive energy through your own actions, thoughts, and behaviors.

[43:46] Where to find Howard’s books, I AM and Time in a Bottle.

[44:40] The power of having a positive and worthy mindset.

[47:21] The main difference between someone who is successful in Pam’s business vs. someone who is not.

[48:52] The importance of focusing on self-development and work ethic every single day to continue to expand, grow, and ultimately find success.

[52:20] Why humility (and simply just asking the question) is so powerful.

[54:09] The essence of mindfulness at its core.

[55:19] What’s next for Pam Sowder?


Mentioned in this Episode

Pam Sowder

Pam Sowder Podcast Ep. 25: “How to Harness Your Creative Energy and Break Out of Your Comfort Zone, with Howard Falco

Pam Sowder Podcast Ep. 109: “Harness the Creative Energy You Have Within, with Howard Falco

I AM: The Power of Discovering Who You Really Are, by Howard Falco

Time in a Bottle: Mastering The Experience of Life, by Howard Falco

Rich Girl Poor Girl: How to Become the Rich Girl You Were Always Meant to Be, by Pam Sowder — Pre-Order Today!


About Your Host | Howard Falco

Howard Falco is an author and expert on self-empowerment and mindfulness. He is a mental strength coach to college and professional athletes and those looking for next-level results. His books are: I AM: The Power of Discovering Who You Really Are and Time in a Bottle: Mastering The Experience of Life. His work offers the deepest and most powerful awareness available on self-creation and the mindset for optimal success.


Stay Connected!

To find more episodes or learn more, visit:,, and Howard's Foundation for the work can be found here -

Connect with Howard on Twitter, Facebook, LinkedIn, and Instagram


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