Cover art for podcast The Ground Up Show

The Ground Up Show

100 EpisodesProduced by Matt D'AvellaWebsite

The Ground Up Show is a podcast that inspires creatives to make meaningful content & pursue their passions. Award-winning filmmaker Matt D’Avella, best known for the Netflix documentary Minimalism, sits down with creators to talk about their process, the lesson’s they've learned & how to make an imp… read more

1:21:22

054 - Going Viral

Hope Leigh is on the podcast today to talk about creating content, preparing for virality (it’s kinda like preparing for a good earthquake), and the exact kind of consistency that’s going to help you grow your audience. Her mantra: capture joy & build community.

Hope’s danced with a few viral campaigns that we’ll get to in this podcast. These days she’s a branding strategist & content creator that works with dozens of brands to help make their shit look dope online.

More from Hope: hopeleigh.com

More from the podcast: groundupshow.com

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