Cover art for podcast The Freelance Podclass

The Freelance Podclass

86 EpisodesProduced by Craig CanningsWebsite

The Freelance Podclass is not your ordinary podcast! It features a series of actionable lessons designed to help you solve the biggest challenges you are facing in launching and growing a profitable Freelance Business. Join the founder of Freelance University, Craig Cannings, and an amazing faculty … read more


The Virtual Team Builder Class with Sandra Booker

Today I’m joined by Sandra Booker, who shares her knowledge about running teams, managing teams, and teaching others how to build virtual teams. Especially in light of COVID, where almost every organization around the world has moved to remote teams, this topic has suddenly become even more relevant. We’ll discuss how to build virtual teams well, so you can start thinking about building your own team or providing this as an in-demand service to clients!


Podcast Outline:

[0:42] Introduction to Sandra Booker and the topic of virtual teams - Sandra explains how she got started in the freelance and virtual assistant space.

[3:39] Why Sandra built a team - how bringing on more talent helped her expand her services and at the same time train virtual assistants to refer to other business owners.

[4:51] Indicators that it’s time to build a team - Sandra and Craig give some important examples and explain why people may feel hesitant to hire a team.

[7:46] The growth opportunity - how spending money to hire people can ultimately bring in more revenue.

[9:49] The headaches of hiring people - how Sandra has worked through them and built a great team. Craig shares an example that shows how compatibility with a company’s vision is important.

[13:42] Skills that are most important to have and develop - Sandra describes the skills and characteristics of a great team leader in this day and age. She also explains the concept of outsourcing an outcome rather than a task.

[15:08] Tools to manage a team - recommendations based on what’s working well for Sandra’s team right now. Sandra and Craig discuss the benefits of sticking with a tool that’s working for you and your team.

[19:22] Initial steps to starting a virtual team - the importance of a time analysis to determine whether you’re ready to build a team or just need to improve your time management.

[21:14] Suggested next steps - how to encourage business owners to start small at building a team and be open to changes and turnover.

[25:20] Where Sandra would have been if she didn’t have a team - encouragement that you can benefit from team building.

[26:54] How to learn more about Sandra


Resources and tools discussed in this episode:

Learn more about Sandra Booker on her website:



Teamwork Projects 







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