This week on The Europeans: national branding done right (Sweden) and wrong (Theresa May's robot dancing). Or will the British PM have the last laugh on that one? The jury's still out. Swedish journalist Charlotte Boström is on the line to explain how her country successfully marketed itself as an eco-friendly feminist paradise. And as Dominic packs his bags for two months in Berlin, he and Katy talk clocks, democracy, fine food and Lego.
Find us on the interweb, we love hearing from you!
Write us a review! apple.co/2Ez2KN8
Thanks for listening. ❤️🇪🇺
Charlotte's article in The Groene (in Dutch): https://www.groene.nl/artikel/de-kunst-om-een-land-te-verkopen
Are you the creator of this podcast?
and pick the featured episodes for your show.
Connect with listeners
Podcasters use the RadioPublic listener relationship platform to build lasting connections with fansYes, let's begin connecting
Find new listeners
Understand your audience
Engage your fanbase