Cover art for podcast The EcomXFactor Podcast: Ecommerce, Funnels & CRO

The EcomXFactor Podcast: Ecommerce, Funnels & CRO

101 EpisodesProduced by Yaron BeenWebsite

Welcome to the EcomXFactor Podcast! Wondering how you can build and scale your Ecommerce store?Want to learn updated Digital Marketing practices and hacks that Gurus don't share in their groups and Youtube Videos?Do you want to learn how to boost your productivity and efficiently run an online busin… read more


How To Get More Sales With Email Marketing and Why Consistency Matters | Jason Wright and Yaron Been - 13

We are so happy to have with us today, Jason Wright on the EcomXFactor Podcast.

Jason is an author, entrepreneur, consultant, and digital marketing architect with a passion for helping other startups and small businesses with their sales funnels. Jason prides himself on his ability to connect with people and speak to them in a language they understand. 

In this episode, Yaron and Jason covered a lot of amazing stuff about the importance of having the discipline and being consistent in your business, list size VS quality, building and automating lists efficiently, and other automations that can be very beneficial for store owners and entrepreneurs.

Without further ado, here’s Yaron and Jason! And if you like what you hear, please rate, review and subscribe on Apple Podcasts, Spotify, and all major streaming apps.

Connect with Jason Wright:

Intentionally Inspirational -

Funnel Building For Profit: Learn How To Build Complete Sales Funnels -

Books Mentioned on the Episode

  • Think and Grow Rich
  • Rich Dad, Poor Dad
  • How to Win Friends and Influence People

Apps and Tools Mentioned on the Episode

  • Klaviyo
  • Lucky Orange
  • Active Campaign

Show Bullets

(00:00:41) What is Intentionally Inspirational all about? What do you guys do and who do you serve?

(00:02:50) What are the benefits of using Active Campaign?

(00:10: 20) Frontend vs Backend profitability

(11:04:00) How often do you send newsletters, giveaways and promotions if you don’t hire an agency? 

(12:34:00) - Does the size of the list matter?

(00:14:39) - What about list health? How do you manage and keep your list healthy?

(00:15:47) - What about some split testing? How important are split testing on emails?

(00:17:42) - Short-form vs Long-form content on emails

(00:19:31) - Why consistency matters more than content

(00:20:05) - How do you utilize SMS?

(00:22:05) - Sending SMS to customers and driving them to a calling center

(00:24:07) - Email as a foundation regardless of someone’s age

(00:25:11) - Oher automations that can be very beneficial for store owners and entrepreneurs.

(00:27:05) - How people underutilize Google Analytics’s heatmap

(00:28:04) - Viewing session recordings using Lucky Orange

(00:28:56) - Building and automating lists efficiently

(00:32:31) - Jason’s secret in producing more than consuming

(00:33:32) - Why consistency is very important

(00:36:06) - Is thinking too far ahead good for your business?

(00:41:12) - Book and App recommendations from Jason

(00:42:38) - Jason’s favourite quote

(00:43:38) - Jason’s contact details

Educational emoji reaction


Interesting emoji reaction


Funny emoji reaction


Agree emoji reaction


Love emoji reaction


Wow emoji reaction


Are you the creator of this podcast?

Verify your account

and pick the featured episodes for your show.

Listen to The EcomXFactor Podcast: Ecommerce, Funnels & CRO


A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens