Cover art for podcast The DSR Ghostwriting Podcast

The DSR Ghostwriting Podcast

21 EpisodesProduced by Daniel Rosehill (Founder, DSR Ghostwriting)Website

Technology writer and reviewer Daniel Rosehill brings you tips on how to use content marketing and thought leadership campaigns to build brand awareness and drive your sales and marketing growth.

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21: Why do some writers get into ghostwriting?

April 5th, 2021


Did you ever wonder why some ghostwriters take on ghostwriting work in the first place? I present a few reasons why I ghostwrite and what the differences are between a ghostwriter and a freelance writer. 

20: How to prepare for a remote radio interview

April 5th, 2021


Have you been invited to appear on a talk radio show? Radio spots can be valuable publicity/PR opportunities for thought leaders. If you've been …

19: Is thought leadership just an empty buzzword?

April 4th, 2021


When people hear about thought leadership, 'buzzword' is unfortunately one of the labels that commonly comes to mind. It's true that there's a lot of bad thought leadership being produced. But that doesn't mean that all …

18: How do you hire a freelance writer?

April 4th, 2021


A common question I get from a lot of prospects is "how do we work with you?" or "what's your process?" or "what's the process of working with a ghostwriter (or freelance writer)? In this video I wanted to provide some …

17: What is thought leadership (in five minutes)?

March 21st, 2021


What is thought leadership? How does it differ from content marketing? The answer in five minutes.

16: Should you leverage inbound tactics in your next PR campaign?

March 19th, 2021


One of the main advantages of inbound marketing as opposed to outbound approaches is that the value of your content assets increases over time.  In PR terms, a lot of the activity that we engage in is outbound - like …

15: Thought Leadership vs. Content Marketing (Webinar Recording)

December 14th, 2020


In this webinar, thought leadership specialist Daniel Rosehill, founder of DSR Ghostwriting, will demystify thought leadership, explain what it is, why it’s different than content marketing, and how you can use both to …

14: How To Brief Freelance Writers

December 8th, 2020


Writing briefs are sets of written instructions that help direct freelance writers towards creating the best possible piece of writing for your needs.

In episode 14 of the DSR Ghostwriting podcast, thought leadership …

13: Thought Leadership vs. Content Marketing: What Are The Key Differences?

December 6th, 2020


Thought leadership and content marketing both generate a lot of excitement and interest among marketers, but a lot of producers (mistakenly) think that thought leadership is simply content marketing in executive …

12; How Much Does Freelance Writing Cost?

June 29th, 2020


How much does freelancing writing cost? Is it better to hire a freelance writer who charges by the word, by the hour, or per finished project? I explain the pros and cons of each from both the writer's perspective and …

11: Code Red study findings: thought leadership for cybersecurity (Rerecording!)

June 28th, 2020


In episode 11 of the DSR Ghostwriting Podcast (rerecorded!) I take a look at the findings of a study into thought leadership's resonance in the …

09: What is thought leadership?

June 25th, 2020


In this episode, technology writer and reviewer Daniel Rosehill takes a look at what thought leadership is — and what it is not. Is thought …

08: The Edelman B2B Thought Leadership Impact Study - Key Findings

February 19th, 2020


Some key takeaways from Edelman and LinkedIn's B2B Thought Leadership Impact Study. TL;DR: decision-makers are receptive to valuable thought leadership content, it can realise commercial and reputational benefits for …

07: What is ghostwriting? What is ghostwriting not?

February 18th, 2020


A follow up to my recent Medium post. What can ghostwriters help you with? What can they not? Is ghostwriting ethical? Your questions answered.

06: Tech category overview: sales prospecting tools

November 18th, 2019


In this episode I discuss sales prospecting tools, including Klenty and Woodpecker, and explain how they differ from CRMs. Also covered: GDPR and …

05: Everything about backups

June 18th, 2019


The 3-2-1 rule of backups and some strategies to protect your local and cloud storage

04: Everything about email

May 17th, 2019


Email is a vital tool in the arsenal of a freelancer or small business owner!

Here are some useful things you might need to know about it if you're …

03: KPI dashboards and why even freelancers should have one

May 15th, 2019


KPI dashboards aren't just for big businesses or call centers with hundreds of staring eyes.

I explain what they are and why you should take the time …

02: CRMs for freelancers and small business owners

May 9th, 2019


What are Customer Relationship Management (CRM) tools and why might you need one for your freelancing operation or small business?

I discuss:

  • What …

01: Web hosting for freelancers and small business owners

May 6th, 2019


Are you a freelancer or small business owner that needs to set up shop online? I outline the various web hosting options currently at your disposal, …

Intro: Introduction and headphone options for noise-adverse writers

May 6th, 2019


Living next to a construction site for ten months has made me think a lot about noise pollution and the role it plays in our work lives. After …

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