Cover art for podcast The Defiant Business Podcast

The Defiant Business Podcast

56 EpisodesProduced by Ruthie BowlesWebsite

A business podcast produced by Defy The Status Quo for forward-thinking businesses looking to defy the status quo of mediocre customer experiences, barely surviving businesses, and haphazard business development. We'll explore:Best marketing and sales practicesImproving business processesAttracting … read more

10:42

Ep. 26: What Business Are You In?

What business are you in? What industry are you in? With all of the disruption and innovation going on in practically every industry, you can't afford not to closely examine your answer to these questions. Marketing myopia is real, and here's how it affects every business, no matter their size or industry. 

Here are the shownotes and video: https://defythestatusquo.com/2019/10/01/marketing-myopia-what-business-are-you-in/

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