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The Create Your Own Life Show

944 EpisodesProduced by Jeremy Ryan SlateWebsite

The best in the world compete with themselves, continually trying to be the beat their best. They shift their vision to creating success for others, and their success becomes massive. They locate the best and learn everything they can from them. They know there's not short cut, it will take more tim… read more

32:15

776: The Age of Influence, The Power of Influencers to Elevate Your Brand | Neal Schaffer

About This Episode:

Neal Schaffer is a globally respected authority on helping innovative businesses through their digital transformation of sales and marketing through consulting, training, and development and execution of social media marketing strategy, influencer marketing, and social selling initiatives. Founder of the digital marketing consultancy PDCA Social, Neal also teaches digital marketing to executives at Rutgers Business School, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has been invited to speak about digital marketing on four continents in more than a dozen countries. He is also the author of 4 marketing books, including Maximize Your Social (Wiley) and the recently published The Age of Influence (HarperCollins Leadership), a ground-breaking book that is redefining digital influence and the variety of ways in which businesses of any industry or size can leverage the influencers that surround them. Check out Neal’s Maximize Your Social Influence podcast for weekly marketing inspiration.

Find out more about Neal at:

See the Show Notes:jeremyryanslate.com/776

Sponsors:Gusto: This episode is sponsored by Gusto. Run your payroll the easy way, the same way we do at Command Your Brand. You'll get a. $100 Amazon Gift Card just for running your first payroll! http://www.jeremyryanslate.com/gusto

Audible: Get a free 30 day free trial and 1 free audiobook from thousands of available books. Right now I'm reading "Near Dark,"by Brad Thor http://www.jeremyryanslate.com/book

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