In today’s episode we are joined by Kevin Lee, CDO at IKEA China; German Torrado, Managing Director at Genetsis E-commerce; Alexis RICHEZ, Venture Development and Partnerships at ZTP (The innovation arm behind one the largest retails groups in Europe including companies like Decathlon, Leroy Merlin our Auchan); and Abel Zhao, Co-founder and CEO at TravelFlan.
Our guests come with a particular angle on data and digitalization. With their wealth of experiences, you will gain insightful learnings on how to use data to innovate within your organization especially in a post-Covid19 world.
[02:11] Introduction to Kevin Lee and understanding what Ikea is doing with data and insights
[03:48] Introduction to German Torrado and Genetsis E-commerce
[04:48] Introduction to Alexis Richez and ZTP
[06:21] Introduction to Abel Zhao and TravelFlan
[09:17] Is data the new oil? How is IKEA getting value from data today?
[13:46] Awareness of data among brands and the relevance of data in their agenda
[16:56] What is the readiness level of companies? Are they really aware of how much value they can derive from data? Are they talking about data is the new oil but have no idea what it is exactly or are they ready to extract value from data?
[20:50] Reaction from brands about data that is hard to get
[22:53] Most relevant obstacles in the present time to drive digital transformation
[35:35] Impact of GDPR for businesses
[37:35] Getting key stakeholders to buy into the “Data is the Future” narrative and Performance metrics when implementing a data strategy
Many thanks to our guest Kevin Lee, German Torrado, Alexis Richez and Abel Zhao; host Oscar Ramos; producers Eva Shi and Sagar Chaudhary; editor David; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com
Share, subscribe, review, enjoy!
Follow us on LinkedIn.
Email us: firstname.lastname@example.org
Are you the creator of this podcast?
and pick the featured episodes for your show.
Connect with listeners
Podcasters use the RadioPublic listener relationship platform to build lasting connections with fansYes, let's begin connecting
Find new listeners
Understand your audience
Engage your fanbase